Altair slc using jaccard analysis to identify customer purchasing patterns
Too long to post on a list, see github
https://github.com/rogerjdeangelis/utl-altair-slc-using-jaccard-analysis-to-identify-customer-purchasing-patterns
What you can do with Jaccard analysis
Most unique customer: Mary (different shopping pattern)
Most typical customer: John (represents average customer)
Most different customer pair: Jane & Jack (similarity: 0 ) (no purchases in commom)
Most similar customer pair:Sam & Alex (similarity:0.667)
Create a campaign for this tye of custome
Altair Community
https://community.altair.com/discussion/47640/jaccard-distance-with-rapid-miner?tab=all
please provide a simple self-contained example using jaccard distance with input and output r dataframes using r
Related Repus
https://github.com/rogerjdeangelis/utl-altair-slc-simple-market-basket-passthru-sqlite-libname-sqlite-and-proc-sql
https://github.com/rogerjdeangelis/utl-example-of-sequence-analysis-and-market-basket-analysis
https://github.com/rogerjdeangelis/utl_association_analysis_and_market_basket_analysis
https://github.com/rogerjdeangelis/utl_market_basket
